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about ymogen

About Ymogen

  • Awards
  • History
  • People
  • Jobs
  • Investors (welcome)
  • Our name
WPP Wpped Cream Award
Winner
Global Wpped Cream Award
(WPP Group Award) 2009
Marketing Week Award
Shortlisted
2010 Marketing Week Awards
Campaign Media Award
Winner
Campaign Media Awards 2009
Media Week Award
Winner, Silver Medal
Media Week Awards 2009
IBC Innovation Award
Winner
IBC Innovation Award 2009
TSB innovation competitions
Winner
2 Technology Strategy Board innovation competitions
Global Media Awards
Shortlisted
Global Media Awards
BBC Innovation Labs
Winner
2 BBC Innovation Labs awards
History

Since 2001 Ymogen has been developing digital platforms which connect brands to customers.

We started with development of a micro-payment and mediation service used by brands like Endemol, The Guardian and (Channel) Five.

Our platform was expanded in 2004 to include mobile services, and in 2006 we redeveloped it from the ground up and made it both social & collaborative.

We now call it the Create platform. Create is a "We" space where the people behind the brands connect and create with people who find the brand interesting.

Over the past 8 years we've worked with a wide range of companies on diverse projects and we believe our work speaks for itself.

Client list

Broadcasting:
BBC
Channel 4
Five (Channel Five)
FremantleMedia
Endemol UK
Granada Media
Granada Sky Broadcasting

Publishing:
The Guardian and Observer
FT Business
Highbury Publishing
Take1 Magazine
World Snooker

Automotive:
Mercedes-Benz
smart
Mitsubishi

Agency and other:
BJK&E
Start Creative
Ruby
Heineken
Sony
Save The Children
Sense
Retro Ringtones
Warp Records
Groove4Dayz
EDF
Mobile Marketing Association
Enabled London

Mark Hardwick

Mark is The Creator (dah dah dah daah). We're always wondering what his next big idea'll be. He loves good coffee and social networks. Grumpy though...

Tony Bean

Text, text, cuppa tea, text. Tony is Mr Mobile and has a keen interest in WW2 aircraft. Think Douglas Bader for mobile. Shmashing.

Stephan Nedregaard

We prayed for salvation from technical nightmares and they sent us Stephan. Now you're wondering if he's really good or really bad? He's really good actually. We think he's made of silicon.

Sarah Gargett

Babies, laptop, mobile, keys, babies, laptop, mobile, keys. Get that design? Yes thanks Sarah. Babies, laptop, mobile, keys...
No idea how she does it.

Brenda Goldblatt

A Brenda cocktail - equal parts princess, tenacious journalist and seasoned producer, shake with ice, enjoy. Brenda's lead producer on Shmash.tv and we think she likes it.

Isaac Warshal

Mr Smooth you say? Oh yes we reply, he works for us and he's NEVER going to leave. Well maybe for a holiday.

Dirk George

You've heard of death and taxes? Dirk's inevitables are football and finance. We've no doubt that football comes first.

Jobs

To work at Ymogen you need to have a desire to create and experiment, be self motivated, be pragmatic to business requirements, but most importantly, put the effort in, come rain or shine, to deliver. If that's you, send us your CV.

Agencies: we don't use you, we may one day, but currently there isn't a need.

Investors

We took angel investment in 2006 and they're very nice chaps.

We're about to embark on another round of investment. If you're interested, have an active fund, and think this is your space, please drop Mark a line or come in for coffee.

Our name

Ymogen is pronounced like the name Imogen.

Mark and Sarah were waiting for a tube in 2001, thinking of names as you do, and saw the word "imagination". We thought, "Imagine" would be a great name for our business, but of course we weren't the first to have that thought. So we took it slightly sideways and decided that Imogen had a nice ring to it, and then tried to get a bit clever and called it Ymogen with a Y rather than an I. It's still pronounced Imogen however, and NOT Y-Mogen (please).

  • Create.tv
  • Shmash.tv